On our website and on Facebook, we may collect certain personally-identifiable information about our online visitors. Personally-identifiable information relates to an individual consumer – for example, name, address, telephone number and e-mail address. You may provide personally-identifiable information, for example, by entering a promotion. We don’t require you to register or provide personally-identifiable information to view our site or access much of its content. Here are the ways we collect personally-identifiable information.
Contests, Sweepstakes and Games
Our site and our Facebook page contain notices of contests, sweepstakes and games we are conducting, which you may enter electronically in some cases. We use the information you provide to conduct the promotion (for example, to contact you if you’re a winner). We won’t use the information you for any other purpose unless you’ve agreed otherwise.
Other Site Features
We offer visitors to our website various features for their enjoyment, which we change from time to time. We may ask you to submit certain personally-identifiable information so we can provide you with these features.
Aggregate and Non-Personal Information
We collect certain aggregate and non-personal information when you visit our website. Aggregate and non-personal information does not relate to a single, identifiable visitor. It tells us how many users visited our site or the pages accessed. By collecting this information, we learn how to best tailor our website to our visitors. We collect this information through “cookie” technology, as explained below.
Like many companies, we use “cookies” on our website. Cookies are bits of text that are placed on your computer’s hard drive when you visit certain websites. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site.
How We Use Personally-Identifiable Information
If you ask to be contacted by us, we may use the information you provide to contact you from time to time. For example, we may (i) send you promotional materials and other communications you request, (ii) respond to your comments or questions, or (iii) contact you if needed while processing service you requested through our website. We also use personally-identifiable information about you to improve our website features and content and to analyze website usage. In addition, we use personally-identifiable information for market research purposes. We also may use personally-identifiable information about you to deliver content that is customized to your interests as we understand from the information you’ve provided to us and your activities on the site.
How We Share Personally-Identifiable Information
Except as described below, we don’t sell, transfer or otherwise disclose to third parties the personally-identifiable information we collect on this website or on Facebook without your prior consent. We disclose information where we think it’s necessary to investigate or prevent an actual or suspected crime or injury to ourselves or others or where disclosure is required by law. We also may disclose information in response to a request from law enforcement authorities or other government officials.
On our website and on Facebook, we may conduct joint promotions with other companies. We may share with our promotional partners (and their service providers) certain personally-identifiable information as necessary to conduct the promotion. We will not share this information with our promotional partners for any other purpose unless you tell us it’s ok to do so.
Links to Other Websites
Upon proper identification, a parent may review any personal information we have collected from his or her child if we still have the information in our database. The parent also may request that the child’s information be deleted from our database and may refuse to permit further collection or use of the child’s information. If you are a parent and wish to exercise these rights, please contact us as described below.
How We Protect Personally-Identifiable Information
The security of personally-identifiable information is important to us. We maintain administrative, technical and physical safeguards to protect against unauthorized use, disclosure, alteration or destruction of the personally-identifiable information we collect on this website and on Facebook.
Use Signifies Acceptance
How to Contact Us
139 Fulton St. Ste. 907
New York, NY 10038 Attention: Website Administrator
+1 (212) 374-2779, 9am – 5pm Eastern Time, Monday through Friday, excluding holidays.